Murdoch Meander 2018
Murdoch Uni gained a Bike Week 2018 grant to hold the Murdoch Meander, an exploration of Murdoch's South Street campus and interesting features in the neighbouring area. Riders were given a specially-developed map and clue sheet and had fun discovering hidden artworks, puzzles, and fast facts as they 'meandered' along dedicated cycle lanes and backstreets. The aim of the event was to inspire novice riders to discover how easy and safe it is to ride in this area. Our grant included funds to hire bikes but this option was not taken up by the 30 or so participants.
The event has the potential to be a great success. A report about the event, compiled by a MU tourism student, made a few key recommendations: - promotion needs to be multifaceted and widespread, i.e. posters in shop windows, contact with local schools, social media, etc. Social media in particular needs to be more strategically used. Timing is also important- Bike Week often falls during a study break, a time when students are usually busy with assignments or field work.
We may run the Meander again in 2019, depending on grant availability. Participants enjoyed themselves and there are many special places on and near the Murdoch campus left to discover.
This story is related to Run an active transport challenge
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