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To celebrate the start of the new school year Mount Lawley Primary School P&C Traffic Management Group (TMG) created a tri-fold brochure with a map of the area surrounding our school with suggested fun walking itineraries, as well as promoting our partnership with Your Move and City of Stirling. The map shows that even if you need to drive, it is easy to park the car away from school, grab a coffee, get some exercise in one of our many local parks before enjoying a short walk to school. A pdf copy is attached to this story.
The tri-fold brochure went out in schoolbags on day 1 of school to encourage correct alternative transport behaviours from the start. Also follow up Facebook posts from the P&C have an ‘idea of the day’ that highlights one of the suggested itineraries to remind our community how easy it is to walk, ride or scoot to school. TMG representatives also attended the parent information evenings to promote the map and the alternative transport message.
Our hope is this map and itineraries will show the community how easy it is to walk, ride or scoot to school and we all start this new school year off on the right foot!
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James (Your Move)
I love this initiative Neil. Great idea to follow up the printed map and info with FB prompts - very comprehensive. You correctly linked the story to the "Promote AT" activity which gave you 25 points, but I have also linked it to the "Run a Park and Ride Initiative - Term 1" activity which gives you another 60 points. By giving us so many details, including the pdf, you also earned a bonus 10 points. I look forward to hearing how it goes!
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A great idea Neil. Hopefully a few people will also look at the map and realise they already live in the walking zone.
Report commentNeil
Good point Tim. We found people were not aware of where exactly a minute walk to school would be from. Making it visual has helped people from over-estimating the time needed to walk to school .
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